Studying the ups and downs of BroadSign [1] as we are want to do it’s been an interesting last few months looking at their sales strategy and indeed, looking at the folks they recruiting [2] and the VAR deals they doing [3] and about to do (expect an Ingram style deal in Europe, most probably before Screen Media Expo Europe next week).
As a result of this new strategy there are bound to be a few casualties and unfortunately one of these we believe is David Haynes (previously BroadSign’s director of North American Sales) – all round good guy and blogger extraordinaire at http://www.sixteen-nine.net/ [4] also.
1 Comment To "BroadSign’s Revised Sales Strategy"
#1 Comment By Dave Haynes On 30 March 2009 @ 23:01 @001
Well it went down less than two hours ago and I’ve barely made mention to anyone, so I am indeed impressed with your internal network of moles and informants
Dave H