Clear Channel’s premium brand Storm have (finally, officially [1]) unveiled their latest site, the Hammersmith Tower, situated on the Hammersmith Flyover between Knightsbridge and Heathrow Airport.
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It’s the sixteenth site in Storm’s London network, overlooking traffic travelling towards Knightsbridge, Kensington, Piccadilly and the West End and complete with digital nameplates.
Aimee McKay, Managing Director at Storm, said: “We’re thrilled to have launched the Hammersmith Tower as the latest addition to the Storm portfolio. Storm is the UK’s most flexible and creative digital Out of Home media owner and we’re proud to offer brands the more iconic structures where they can generate Fame on Demand, both in London and beyond.”
[3]
Clear Channel also launched a spectacular new landscape site, The Queensway, in the heart of Birmingham (shown above). This new site is, we believe, the first step of Storm’s nationwide UK expansion, which was announced recently as part of Clear Channel’s digital expansion, and brings Storm’s current portfolio to seventeen – with further nationwide sites to be announced shortly.