Dan Williams Joins @STRATACACHE

Gail Chiasson, North American Editor

Dan Williams has joined Dayton, Ohio-based STRATACACHE, provider of scalable, high-performance digital signage, media distribution and enterprise video acceleration technologies, in the position of senior director of customer activation.

Williams, previously with the McDonald’s Corp., brings 20-plus years of marketing and relationship building expertise to STRATACACHE, and will help lead customer activation strategies for key STRATACACHE retail clients worldwide.

Chris Riegel, CEO of STRATACACHE, says, “Dan’s addition to our leadership team is a great complement to the deep customer focused approach we provide all our clients. His ability to build the business case and return on investment model in the migration from print to digital in-store is unmatched in the industry.”

Serving the Digital Signage, In-Store Interactive, Mobile Digital and Media Activation marketplaces across seven key vertical markets and nine key regions around the globe, STRATACACHE serves mid- to large-tier customers with world class technology, strategy, media and sales optimization solutions to help customers improve their sales growth, revenue performance and to enhance the quality of their customer experiences.

It has over 1.3 million software activations globally. In addition to its Dayton headquarters, it has offices in New York, Toronto, Montreal, Vancouver, Los Angeles, London, Hong Kong, Tokyo, Adelaide and Luxembourg, serving 28 countries.


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