Oh Samsung, How Insidious?
Adrian J Cotterill, Editor-in-Chief
Lots of gossip at #AmplifyOOH, the most insidious of which concerns Samsung’s recent acquisition Yesco Electronics.
Who would believe that Samsung have allegedly told some media buyers that they will ONLY place their outdoor adverts on digital billboards that are Yesco?
May 13th, 2015 at 00:08 @047
No tactic is beneath Samsung. In fact, this one is small poratoes. Odious lot, they are, and worse when they are desperate. And management ensures that middle mangers are constantly desperate.