The Out-of-Home-Marketing Association of Canada [1] has released an update to its interactive mapping tool that now includes the complete inventory of all OMAC member companies, including its two newest members: Clear Channel Canada [2] and Quebecor Out-of-Home [3].
[4]“This release reflects the current digital and static inventory of our members’ products and networks, based on the Canadian Outdoor Measurement Bureau [5] Data Report of July, 2015,” says Rosanne Caron, president of OMAC.
“Maps can now be produced for all OMAC members which include: Astral Out-of-Home, Clear Channel Canada, Cogeco Metromedia, Lamar Transit, OUTFRONT Media, Pattison Outdoor and Quebecor Media Out-of-Home.”
The interactive mapping tool allows users to select and view geographical coverage of multiple operators and products/networks in a single market, on one map. Dynamic maps are currently available for Vancouver, Calgary, Edmonton, Toronto and Montreal markets and can be accessed from OMAC’s website here [6].