MINI Synchronizes Billboard w/ Traffic Light Colour

Russ Curry, Ministry of New Media

Spotted on the streets of Vienna is this simple but very clever scrolling billboard that is perfectly synchronised with the traffic lights next to it.

(Ready) …

image-mini-gewista-urban-media-mini-synchronise-panneau-d-affichage-couleur-feux-circulation 470

(Steady) …

mini-gewista-urban-media-mini-synchronise-panneau-d-affichage-couleur-feux-circulation_470

(Go) …

mini-gewista-urban-media-mini-synchronise-panneau-d-affichage-couleur-feux-circulation_470 green

The idea was put together by the agency Gewista Urban Media.


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