QMS Sport’s steady expansion has continued with the company today announcing the successful renewal of their signage services agreement with Football Federation Australia (FFA).
Barclay Nettlefold, QMS CEO, told us “QMS Sport is excited to continue to work with Football Federation Australia to drive the ongoing success of the sport and deliver a seamless national turnkey solution including logistics, production, install, content creation and management for the next three years and beyond.”
Under the terms of the agreement QMS Sport will provide all signage services to FFA for the Hyundai A-League and Westfield W-League Finals Series, Westfield FFA Cup, and all Caltex Socceroos and Westfield Matildas home games under the control of FFA.
With over two million participants, football is the most played sport in Australia. The Hyundai A-League saw double digit TV audience growth last season, and the upcoming season will see one match per round broadcast on commercial free to air TV on Network Ten. The Hyundai A-League will continue to be broadcast live on long-standing partner, FOX SPORTS.
Luke Bould, Head of Commercial, Marketing and Digital at Football Federation Australia, said “We are delighted to continue our working relationship with QMS Sport. We are confident that their innovation and signage expertise will help deliver a great match day experience for our fans while providing optimum value for our commercial partners.”
The agreement will see QMS Sport provide FFA and its commercial partners with a best in class digital signage solution, with 240 metres of new 10mm LED rolled out for each match providing maximum on-field exposure and the latest in software technology.
QMS Sport continues to provide strategic, innovative and seamless sporting solutions to amplify both the code and clubs’ fan engagement strategies, ensuring sports fans are a major part of the action.