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Impressive @SEGD #Xlab2017 Agenda

If you have never attended an SEGD Conference, this is most definitely your year to do so. Having attended innumerable other conferences throughout my career, my first SEGD Conference two years ago was an incredibly pleasant surprise and a breath of fresh air – I still remember many of the sessions in vivid detail!

This year, the focus at the SEGD Xlab on Thursday, Nov. 2, 2017, is how experiential design is being used in public spaces, cities, businesses, strategies and content, with a somewhat less focus on technology itself.

Justin Molloy, conference director at the Society for Experiential Graphic Designs told us “Technology will be more discreet. Technology is maturing and is more integrated now. We’ll be looking at new models, more on how technology is being addressed by users, and their expectations in this era. We’ll be looking more at experiences.”

Each of the earlier four sessions will include two speakers and a moderator, with time for a Q&A after each and as usual they’ve lined up an impressive group of highly-regarded speakers.

[1]As you can see above, there will be four main sessions followed by, in an interesting juxtaposition from the norm: the keynote will given by the last speaker of the day, Valentin Spiess who will talk about ‘Disrupting Experiences’. He is from iart, Switzerland, the 2017 SEGD Best of Show and Honor Award winner.

SEGD Xlab is held, as it has been the last few years, during New York Digital Signage Week, on Thursday November 2, 2017 at: SVA Theatre, 333 West 23rd St, NYC, 10011. Registration can be found here [2].