Avanti Adds 300 New Spar Sites

Chris Sheldrake

As well as announcing a major management and board re-shuffle Thursday, Avanti Screenmedia also took time out to tell of two new shopping mall contracts and an amended and improved contract with UK retailer Spar.

A new addendum to its contract with Spar reflects new and significantly less onerous terms for Avanti, extends the contract until to 31st May 2012 and under the new agreement Avanti will also install a further 300 new Spar sites, taking the total screened estate to 500 stores.

This of course creates one of the largest digital screen networks in the UK retail sector.

The malls in question are Ladysmith in North London and Castlegate, Ashton under Lyme both new malls owned by Redleaf Limited Partnership.

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