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Peroni’s Virtual Stage In Harrods Window

These images in one of the large windows at Harrods in London are really stunning. On the left side of the CityScape Media Ltd [1]. virtual models, you can see a 42” large CityTouch panel with interactivity – you can click on more information about the designer, more information about the clothes itself and you can fill in your e-mail address to receive even yet more information.

The window is in aid of the Italian beer brand Peroni [4] that brought together VirtualShop with their interactive medium CityTouch in order to start a tour throughout Great Britain – the windows are basically a virtual stage where one can see life sized models (Peroni has started a clothing fashion line, just like Marlboro did many. many years ago).