Adspace, which owns and operates Adspace Networks has officially announced what we teased last week, namely the appointment of Greg Glenday as Chief Executive Officer.
Greg Glenday who is described as a seasoned executive with experience across a wide variety of media platforms, will oversee the day-to-day leadership of the company.
Peter Krieger, President and Chief Operating Officer from Adspace told us “We are thrilled to have someone of Greg’s success and stature join our company. He sees the great potential for connected, video-based players like Adspace to play an increasingly important role in the larger digital ecosystem. Greg brings with him a proven track record of building strong sales and marketing teams and then guiding them to success, and we look forward to his leadership in helping Adspace take the next step in its growth trajectory.”
Prior to joining Adspace, Greg was the Chief Revenue Officer of Shazam, where he was instrumental in the company’s successful sale to Apple. During this tenure, he was responsible for overseeing strategy, marketing, and global revenue, and helped the company achieve profitability for the first time in its history. He also oversaw a number of product innovations in the mobile/digital, audio recognition, branded content, and augmented reality spaces.
He has also served as the Chief Revenue Officer at Undertone where he revamped the company’s global go-to-market strategy and increased revenue, resulting in successful acquisition. Prior to Undertone, Greg spent nearly 20 years at iHeartMedia, most recently as President of the Connections division—the senior team he conceived, tasked with developing deep, strategic, cross-platform relationships with the largest advertisers. His responsibilities spanned all media and entertainment assets from iHeartRadio (digital and mobile), to national network radio, and large scale live events. During his tenure, Adweek once named him one of the most 50 most influential people in media.
The Adspace Mall Networks reach 62 million unique consumers every four weeks. With over 4,500+ screens throughout 300+ locations, our premium video network offers 100% viewable, brand-safe and fraud-free impressions to in-market consumers steps from the point of sale and on the path to purchase. Adspace effectively engages today’s connected consumers through hyper-targeted messaging, one-to-one mobile engagements and social integrations.