US solutions provider Diversified, who specialise in a range of areas including digital media, broadcasting and electronic security. has acquired UK audiovisual reseller Digitavia, its first acquisition in Europe.
Diversified will be adding to its current four AV divisions which will be run by Darren Pitt, Digitavia co-founder and sales and marketing director.
Daryl Clarke, Digitavia co-founder and MD will report into Kevin Collins, Diversified’s president and COO.
Diversified’s founder and CEO, Fred D’Alessandro was quoted as saying “In today’s global economy, overseas expansion is a necessary step in continuing our strategic plan and success. Having successfully partnered with the Digitavia team on multiple projects in the past, the decision to combine our companies and bring them into the Diversified family was a natural fit.”
The Egham-based AV reseller specialises in supplying and installing audiovisual equipment for business events and conferences and we understand that Digitavia’s global meeting room deployment offering was one of the key reasons for the acquisition.