Scala have created a free guide which will help you learn how ‘going digital’ has an immediate impact on your communications.
You can download the book here [1].
Their marketing blurb says “What’s possible today through digital signage is so vastly different, so incredibly useful, so much more powerful — to call it ‘signage’ is really rather misleading. It’s kind of like calling that device in your pocket or purse a ‘phone'”.