Last Thursday and Friday, and some of the weekend newspapers, ran stories discussing the ‘industry-wide scandal’ that was now being investigated by the FBI.
The Evening Standard (on Friday September 28, 2018) said that the FBI had already issues subpoenas to Omnicom, Publicis, Interpublic and MDC Partners and wrote “The investigation is looking specifically at whether advertising agencies manipulated the media-buying process by receiving rebates from media outlets”, err NO SHIT, SHERLOCK!
The newspaper continued “but not passing that rebate on to their clients”.
The Wall Street Journal also reported the story and said “The investigation is looking at, among other things, nontransparent ad-buying practices, including agencies receiving rebates from media outlets … One advertising company under scrutiny in the investigation is Havas SA, the ad company owned by media conglomerate Vivendi SA”.
Campaign first reported the news back in June 2018.