#CES2019 YouCam Showcases ‘Beauty 3.0’ #AI & #AR

Maddie Cotterill

Perfect Corp., the creators of the award-winning virtual beauty app YouCam Makeup, is set to unveil their full spectrum of smart beauty tech innovations at #CES2019.

The press release stated that Perfect Corp.’s new patent pending AI and AR solutions use deep learning and neural networks to automatically recognise shapes, colours, and skin pixels from images.

We are told that the ‘Beauty 3.0’ vision marks a shift in the evolution of digital beauty, away from the traditional impersonal and reactive experience to a highly personalized and proactive one. YouCam’s smart beauty tech, combining AI and AR technologies, makes it possible to experience customized and real-time virtual beauty. YouCam’s ‘Beauty 3.0’ solutions include: AI product recommendations for custom suggestions based on preferences, AI smart shade finder for instant foundation matching for your skin tone, and AI skin diagnostic to detect specific skin concerns and track progress overtime. In addition, guests can experience the latest developments in hyper-realistic virtual makeup trials, live ombré hair color makeovers, and on-demand beauty advisor video consultations that bring a knowledgeable makeup counter professional right to your phone.

Perfect Corp. founder and CEO, Alice Chang told us “We are excited to showcase the full spectrum of ‘Beauty 3.0’ AI & AR tech at CES 2019, creating a personalized, proactive consumer beauty journey. As the beauty industry continues to adopt digital technology as the gold standard, YouCam is dedicated to pursuing the latest AI and AR developments to deliver individually tailored experiences, marking a new world of beauty designed just for you.”

Perfect Corp will also be hosting a ‘Beauty and the Tech’ keynote and panel on Wednesday, January 9, 2019 at 10:20AM at the LVCC North Hall (N253), where Alice Chang will be joined by special guests Jessica Pels (Editor-in-Chief at Cosmopolitan), and Prama Bhatt (SVP Digital & eCommerce from ULTA Beauty), for an in-depth discussion on the future of beauty tech solutions and how they’re being leveraged by brands in the content and retail space.

Perfect Corp. can be found at booth #31401 located at LVCC, South 3 in the High-Tech Retailing Marketplace

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