Google and @BeaverGroup #DigitalSignage Masterclass

Adrian J Cotterill, Editor-in-Chief

For the third consecutive year, Google and Beaver Group are helping us kick off London Digital Signage Week (May 13-17, 2019) with a free-to-attend masterclass session at Google’s amazing Kings Cross, London Headquarters

The masterclass is entitled ‘Storytelling with Digital Signage’ and has a truly superb speaking lineup: –

  • Ed Woodcock, Director of Narrative, Aesop. Ed is responsible for overseeing the strategy and editorial departments at Aesop, a company that rigorously applies narrative concepts to marketing problems – treating brands like stories, and campaigns as chapters in an unfolding narrative starring our clients’ brands and their audiences.
  • Lyndon Fraser, Chrome Enterprise Specialist, Google. Lyndon has been a part of the Google Cloud team for over six years. During this time he has enabled customers to take advantage of services available across the entirety of Google’s Cloud solutions including AI, data management, and collaboration.
  • Hemmy Edge, Program Manager, Google Cloud. Hemmy is looking after customer engagement programs and events across EMEA. Her team helps enterprises maximise their investment in G Suite and Chrome. Prior to her role in Google Cloud, she managed a global program for Google’s creative agency clients and started her career by launching the first digital storytelling training program at the BBC.
  • James Hacon, Partner and Managing Director, Think Hospitality. James is a multi-award winning hospitality marketing, brand & development strategist. He has worked as an executive, consultant and investor to provide strategic advice to more than 50 hospitality brands around the world. His experience spans almost all sectors of hospitality from independent Michelin starred restaurants and boutique hotels through to multi-site restaurant brands and international hotel companies.

The event takes place: –

Monday May 13: Registration from 14.30
Google HQ, Six Pancras Square, Kings Cross, London N1C 4AG

Full details of the sessions and speakers is available here.

Interested parties should register ASAP as this is always an incredibly popular event.

Leave a Reply