Midwich Acquires MobilePro AG

Andrew Neale

Midwich, a specialist audio visual distributor to the trade market with operations across the UK and Ireland, Continental Europe and Asia-Pacific, has acquired 100% of the share capital of MobilePro AG, a Swiss value-added distributor of audio visual products, from Omega Handelsgesellschaft m.b.h, a leading IT/AV distributor with its headquarters in Vienna, Austria.

The purchase will be carried out through the Group’s German subsidiary Kern & Stelly GmbH.

Based in Zurich, with an estimated 2018 turnover in excess of 25 million CHF, MobilePro is a market leading AV distributor to the Swiss trade market. The Company provides a comprehensive product offering across projection, LED panel and interactive technologies, and has a particular strength in the large format display and technical solutions technology markets. The Company works with key AV vendors such as Samsung, NEC, Barco, Legrand AV and SMART.

Through its trade partners, MobilePro addresses key Swiss vertical markets including the Corporate, Education and Hospitality sectors, amongst others. Key to the Company’s customer offering is its AV focus, extensive local stock holding of market-leading brands, on-site demonstration facilities, and a strong local team.

The acquisition represents the Group’s first investment in Switzerland, and further strengthens Midwich’s European presence. MobilePro will report into Lutz Kern, Midwich’s Regional Director for the D-A-CH territory (Germany, Austria, Switzerland).

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