Coming off its very successful first Summit in 2018, DPAA, the leading global organization for everything digital out-of-home, has announced that it will hold its second annual Video Everywhere Canada Summit [1] on May 29 in Toronto.
The Summit will again be held at Cineplex’s spectacular venue – Rec Room [2]. This state-of-the-art entertainment and conference facility will host an agenda covering important issues and developments in the video everywhere ecosystem, including programmatic, multi-screen engagement, mobile/location data, the latest in DOOH advertising and case studies illustrating out-of-home’s (OOH) impact on consumer behavior.
The event is targeted to executives representing brands, agencies, the OOH industry, ad tech, mobile/location companies, data firms and others from the full spectrum of multi-screen advertising.
Stuart Garvie, CEO of GroupM Canada, will headline an all-star lineup of agency and brand executives.
Barry Frey, DPAA President & CEO, told us “The overwhelmingly positive response to last year’s inaugural Video Everywhere Canada Summit made it clear to us that there was strong interest in making this an annual event. It also demonstrated that the Canadian OOH market is vibrant and full of innovation. We eagerly look forward to another day of informative, thought-provoking discussion on May 29.”
Last year’s Video Everywhere Canada Summit attracted 320 attendees, a number expected to be surpassed at this year’s event. A limited number of sponsorships and exhibit spaces are still available from DPAA.
DPAA’s global membership includes several well known Canadian based companies, including AdStash, Astral/Bell, Atedra, Ayuda, BroadSign, Cineplex Digital Media, FrontRunner, Hivestack, MediaCity, Novus, Outfront Canada, Pattison/Onestop, Rouge Media and Zoom Media.
This makes for a very, very busy May for our industry (London Digital Signage Week takes place May 13-17, 2019 and #OOH2019 takes place May 20-22 in Las Vegas) You can find more details here [1].