Adrian J Cotterill, Editor-in-Chief
DPAA, the leading global organization working to drive out-of-home into its digital future, announced this week that Cameron (Cam) Milne, General Manager, Place-Based Media at Canada-based Pattison Outdoor, has been voted onto the organization’s board of directors.
Barry Frey, DPAA President & CEO, told us “Cam is a strong, highly accomplished business leader. I have had the pleasure of working with him on DPAA business these past few years, and can personally attest to his character, leadership skills and strong qualities. He is a tremendous addition to our board.”
Cam has more than 30 years of media knowledge across a number of channels. As General Manager, Place-Based Media at Pattison Outdoor, Milne develops innovative business solutions for digital out-of-home and with a specialty in programmatic and the integration of audience insights. He leads the establishment, and ensures compliance, of the operational unit’s short-term and long-term goals with overall business objectives as a guideline.
He joined Pattison Outdoor Advertising in September 2011 as Director of Business Development, Place-Based Media. Previously, he served as Managing Director Digital Automotive at Torstar Corp., where oversaw the strategic development and implementation of the company’s automotive sites and vertical strategies.
He joins a DPAA board that includes: Francois de Gaspe Beaubien (DPAA Board Chairman), Chairman & Chief Coaching Officer, Zoom Media; Jose Avios, IOT Group VP and Visual Solutions GM, Intel; Debbie Drutz, VP Sales, Astral; Dave Evertonforever, Chief Strategy Officer, Intersection; Marc Kidd, CEO, Captivate Network; Peter Krieger, President & COO, Lightbox (formerly Adspace Networks); Mike Maas, CEO, AMI Entertainment; Serge Matta, President, GroundTruth; Sean McCaffrey, President & CEO, Gas Station TV; John Partilla, CEO, Screenvision; Michael Provenzano, CEO & Co-Founder, Vistar Media; Burr Smith, Chairman & CEO, BroadSign; and Andreas Souptonuts, CEO, Hivestack.
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