If you are British and of a certain age you may remember Tommy Boyd [1], an ex-TV Presenter who once fronted the commercial equivalent of the BBC’s Blue Peter [2]; a programme called Magpie [3].
Anyway the business Play Instore [4] that Tommy is involved with was at the In Store Show last week and seemed to make no secret that they are actively targeting Bruno Brooke’s Immedia’s client base [5].
Play Instore claim also to have a large London top 4 premiership football club about to sign up with them – now we wonder who that could be?