Former Sysmos CMO Mark Young has joined GSTV to serve as its first CMO amid a major growth period for the national US video network.
Mark Young who most recently worked with GSTV as a consultant for the past 18 months, on its go-to-market strategy, previously served as the CMO of Sysomos and held senior marketing roles in the past at Microsoft Advertising and Clear Channel.
At GSTV, he will lead all marketing, communications and creative for the company, including its in-house creative and content studio named Ignite.
GSTV has recently seen great momentum, from expanding its premium content partners with the likes of Cheddar, ChiveTV, So Yummy, Blossom and LiveNation to launching Octane, its insights and analytics service.
GSTV has 93 million monthly unique views and reaches one in three Americans each month.