New @STRATACACHE Customer Experience Centre, Singapore

Tristan Cotterill

Yesterday, STRATACACHE announced the opening of a new Customer Experience Centre in Singapore, strengthening local presence and enhancing the marketing technology company’s capability to drive world class digital engagement solutions throughout the Asia-Pacific region.

This new facility follows the ongoing expansion of Asia-Pacific operations and the establishment of a new warehouse and logistics facility in Singapore earlier this year.

Located in STRATACACHE’s Asia-Pacific headquarters, the innovative Customer Experience Centre showcases end-to-end audience engagement solutions and interactive digital technology found across the STRATACACHE family of marketing technology companies, including Scala, SuperLumin and X2O Media, as well as STRATACACHE’s analytics and marketing platform, Walkbase. A full range of large format touch displays, media players, and all-in-one tablets are also on display, rounding out the scope of STRATACACHE’s marketing technology offering and providing visitors with deep interactive experiences and examples of engaging customer journeys. The new Centre furthers efforts to drive inspired customer experiences and enhances product exposure, accelerating STRATACACHE’s commitment to customer success and innovation in Singapore.

Chris Riegel, CEO of STRATACACHE told us “Singapore’s strategic location opens significant new doors to high-growth markets in southeast Asia. Establishing an Experience Centre in this highly dynamic retail city is a cornerstone of STRATACACHE’s strategy, as we seek to deliver the most inspiring retail engagements which drive measurable customer results,”.

Manish Kumar, managing director and senior vice-president of Asia-Pacific Operations at STRATACACHE said “Our solutions drive transformation for the world’s largest brands across a spectrum of industries, specializing in retail. The compelling demonstrations at the Experience Centre will help customers discover fresh ideas to develop inventive solutions that improve their business capabilities, optimize technology investments and stay ahead of tomorrow’s challenges. We look forward to exponential brand growth and market expansion across the region,”.

STRATACACHE provides scalable customer digital experiences, enabling retailers to learn deeply about their customers’ shopping preferences and behaviours while driving personalized shopper interaction. Our solutions deliver consumer activation at the point-of-decision, generating new sales opportunities and enhanced retail profitability. With 3 million+ software activations globally, we power the biggest digital networks for the world’s largest brands. Across the STRATACACHE family of complementary Marketing Technology solution companies, we have the technology, expertise and track record to bring retail innovation that delivers results.

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