Sony has announced that its super-size Crystal LED (CLED) display system will now be used by the most popular news bulletins in Turkey: FOX News.
FOX in Turkey has created a brand-new studio and chose the state-of-the-art Sony CLED display system as its backdrop for the news bulletins, which have top ratings and are watched by millions of people across Turkey every day.
The new studio needed a system that could support their very dynamic anchor-men, who needed a backdrop they could interact with easily and stand close to without the image losing integrity on camera. The Sony CLED display systems provide high quality, 1.8 x 4.8K resolution, which works perfectly in this type of news environment.
Necip Kırçın, VP, Operations of FOX Turkey told us “We had been looking to upgrade our backdrop and the Sony CLED display system is unparalleled when it comes to image quality. We like the excellent contrast and high dynamic range, which delivers true black on camera. Sony is always great to work with thanks to their expertise, excellent products and services and great local support.”
Sony Professional Sales Manager, Koray Köymen said “The project is one of the biggest installations in the region, so we’re very proud. CLED display systems are predominantly used by high-end customers in boardrooms, museums and retail showrooms to corporate lobbies, design studios and scientific research facilities, so it’s great to see a leading broadcaster now being able to take advantage of its unique capabilities.”
With an almost 180 degree viewing angle, it also means that anchors can be very creative and engaging, gaining more flexibility and freedom in how they present their program. The system integration was also delivered by Sony Professional partner İnOnTo A.Ş. from İstanbul.