Ubiquitous Acquires Taxi Media’s UK Taxi Ad Biz

Adrian J Cotterill, Editor-in-Chief

Ubiquitous has acquired Curb Mobility’s UK Taxi Media business.

Andrew Barnett, Managing Director of Ubiquitous, told us “At a time when advertisers are increasingly looking for more impactful and innovative ways to engage their target audience, the Taxi continues to be an iconic and essential part of the out-of-home advertising mix. I am delighted we have acquired Taxi Media’s UK Taxi Advertising business and look forward to offering ever greater service to our taxi advertising clients.”

The press release stated that “for Curb Mobility, the transaction enables an increased focus on its market-leading UK taxi payment systems business, its own industry leading taxi media offerings in the U.S. and the global expansion of its payments and mobile ride hailing platforms”.

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