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#CES2020 @ProcterGamble’s #PGLifeLab

Americans will know that The Procter & Gamble Company is an American multinational consumer goods corporation headquartered in Cincinnati, Ohio, founded in 1837 by William Procter and James Gamble.

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In Europe we know their brands but tend not to see that much about P&G itself but wow! how I was impressed why this corporate at #CES2020.

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From their impressive Press Conference on one of the Media Days to their booth on the actual show floor, they demonstrated to me how a large corporate could innovate and poke fun at itself.

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There are lots of lessons for other corporates wanting to innovate which can be learnt from these folks.