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#ISE2020 @ScalaInc Marketing Technology

Scala [1] will debut marketing technology that modernises physical spaces and increases consumer engagement at #ISE2020 this week.

Solutions from Scala’s full scope of marketing technology including software, hardware and sensor-based insights will be on display, highlighting how physical spaces can be modernized and messaging personalized on any display, to deliver exceptional consumer experiences.

Booth highlights include:

Harry Horn, General Manager EMEA at Scala. told us “Scala offers not only a best-in-class content management software suite, we’re expanding our full solution offering by bringing all-in-one intelligent tablets to the marketplace, a direct response to a market need. Customers can combine high-performance computing with a slim design to deliver interactive retail experiences. The tablets deliver commercial-grade reliability for applications such as digital signage, self-service kiosks and interactive guided selling. Next to that we now are providing an extensive range of Scala-branded digital displays, providing high quality playback with unmatched optical clarity in a variety of sizes. The displays are designed with a slim bezel, commercial-grade durability in any environment and extended lifecycle products for commercial 24×7 always-on use. Our software, hardware, tablets, displays and professional services and support are meeting the continually evolving needs of our global clients from innovative brands, retailers, banks, large corporate communications networks and partners.”

To learn more about the Scala booth, including retail store-focused shopping concepts, visit click here [2].

Scala, part of the STRATACACHE family of marketing technology companies, can be found in booth E160 in Hall 8.