SNA Displays Adds to Marketing Communications Team

Andrew Neale

As SNA Displays continues expanding in several key market segments outside its traditional stronghold of outdoor LED spectaculars, the company has added to its marketing and communications team. Adding Zachary Todd and Davis Green will allow SNA Displays more bandwidth to collaborate with partners and clients to share digital signage success stories.

Gerard Shallo, senior director of marketing for SNA Displays told us “As we’ve gained traction in indoor digital signage market segments, due in large part to great relationships with AV integration partners, we’ve noticed more opportunity to work with those clients and partners to share the good vibes when possible. After all, our tagline is ‘Dreams Live Digitally’, so, if we work with a client to bring a vision from paper to installation, we really love to tell that story to the rest of the industry.”

  • Zachary Todd who is based in SNA Displays’ Dallas office, copywrites and edits a variety of communications material such as news releases, company blogs, and case studies. He also works directly with clients, partners, and vendors on cooperative communications efforts. Previously, Todd worked in Washington, D.C., in the government sector.
  • Based in Los Angeles, Davis Green is a graphic designer and animator who supports SNA Displays’ marketing and graphic design efforts by creating and editing visual assets. He will also help SNA Displays and its partners uphold branding and content guidelines. Previously, Green created video and other graphic design assets for a company in the compact home appliance industry.

Dennis Hickey, president of SNA Displays said “During a really tough year, many organizations are having to retreat a bit, cutting back staff or R&D. We’ve been fortunate enough to win business over these difficult months and safely return most of our project teams to job sites. So we’ve been able to stay forward-looking, and we’re really excited about the extended collaboration with our partners and clients.”

SNA Displays is headquartered in Times Square and has worked with clients to design and build some of the largest and most recognizable digital spectaculars in the world.


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