Philips Professional Display Solutions has announced the appointment of LED specialist, Andrea Greguoldo as its new sales manager for the Italian market.
Based in Milan, Andrea brings more than 10-years pro AV experience to Philips PDS, joining from Samsung Electronics, where he spent two years in senior sales management positions, including LED project sales manager and more recently, key account manager and LED specialist.
He has also held sales management positions at DigiLED, LEDman and Lighthouse. He will be responsible for driving sales and awareness of Philips Professional Display Solutions’ expanding range of LED solutions to the Italian marketplace, identifying new business opportunities, nurturing and maintaining existing relationships and spearheading sales and marketing strategies.