Moving Walls [1] has appointed D.Sriram, the current Chairman of Ebiquity China and a well known #AdTECH, marketing and media consultant to its advisory board.
Sriram is an advertising and media veteran [2] with over 30 years in the industry across Asia. He ran Starcom Mediavest Group Asia for seven years and spent the latter half of his career in greater China leading Aegis Group China. Interestingly he was also a part of eBUS, China’s first and only cloud-based advertising delivery system before it was sold to IMD, he later joined Vpon as COO, a leading ad-network and DSP player in North Asia.
Srikanth Ramachandran, founder and CEO of Moving Walls told us “Moving Walls has established a global leadership position in delivering outcome driven marketing campaigns by measuring audiences in the real world and integrating it with the digital world. This has translated into a presence across multiple markets in South Asia, Middle East and Africa. As we enter North Asia, home to three of the largest top 10 OOH media markets globally, we are pleased to announce the appointment of D.Sriram onto our Advisory Board.
Managed by a board of industry experts, Moving Walls patented location-based media measurement platform is used to power planning and buying tools that help advertisers optimise their media spends on outdoor advertising.