- DailyDOOH - http://www.dailydooh.com -

Hybrid Working As The Next Norm says @Barco

A major survey of white-collar workers around the world, published today by Barco has revealed surprising findings about employee expectations for the workplace in the aftermath of the #COVID19 pandemic.

Lieven Bertier, Segment Marketing Director Workplace, Barco said “For companies with a mainly office-based workforce, COVID-19 has meant the greatest and fastest shift in ways of working that we’ve ever seen. But while the world of work will never be the same again, the immediate reaction to the pandemic – that office life as we know it would end and people would move to universal remote working for the foreseeable future – already looks to be an overreaction. There is now a burning desire from employees to get back to normal. 85% of the workforce wants to return to the office and resume the collaborative and social aspect of working life that they have missed so much, albeit with the freedom, flexibility and facilities to adopt a better blend of home and office working. Technology will be crucial to achieving this blend. The message comes through loud and clear from our survey: of all the things office workers want their companies to invest in, collaboration technologies are top of the list. To survive, rebuild and eventually thrive again in the post-pandemic world, businesses will need to invest in new technologies, redesign or at least reconfigure their office spaces, and give their employees the tools they need to work in the best way possible, no matter where they are located or how they choose to connect”.

The study, which surveyed 1,750 employees around the world (250 each from the United States, United Kingdom, France, Germany, Australia, India and United Arab Emirates) through global research panel provider Dynata, found that only 15% of employees want to continue to work from home full-time after #COVID19 restrictions are lifted.

Barco ask if working from home has lost its sparkle, since nearly half of those surveyed said they enjoy working from home less now than they did at the start of the pandemic, citing challenges in collaborating with colleagues, struggling to contribute to meetings and missing the social side of office life as the main reasons for wanting to return to the office.

Barco say that instead, employees want a hybrid workplace model, where most of their time is spent in the office but where they have the flexibility and freedom to work from home when it works best for them or suits the type of work they need to do. Most employees think that we are already returning to something resembling normality , with the number of remote-only meetings expected to drop significantly and hybrid meetings set to become the norm. The survey found the ideal balance on average globally to be three days in the office, with a maximum of two days a week working remotely.

There was a significant demand from workers for their employers to invest in a redesign of the office, including better facilities, and particularly technologies, to enable this hybrid working balance and a laptop-first approach. The most desired investment by employees was for better video conferencing technologies, which 1 in 3 of the employees globally named as an investment priority. The use of video and own devices (BYOM) has become prevalent and plays a fundamental role today in collaboration, communication and productivity for a digitally driven workforce.

The survey says that it’s clear that there are high expectations for technology-driven improvements. The biggest priorities are technologies that improve efficiency and usability, and which streamline workflows.

The research was based on an international study of 1,750 white collar workers who do an ‘office’ job (even if not currently present in the office). Sole proprietors were excluded from this sample, on the basis of not having colleagues with whom they need to interact. The sample consists of 250 employees from seven countries: the UK, US, Australia, India, France, Germany and the United Arab Emirates. The total figures provided in this press release are the average figures across all countries, treating each country equally. The survey was conducted online via Dynata, a global research panel provider. Surveying was carried out between the 7th and 18th of September 2020.