Adrian J Cotterill, Editor-in-Chief
ADvendio has announce a partnership with Doohlabs, a new data-driven digital out-of-home platform in the Nordics.
Robert Varga, Head of Sales EMEA & Partnerships at ADvendio said “We are delighted to partner with Doohlabs and truly believe we can leverage each other’s strengths and capabilities in Finland and globally. With the increased demand for our software, this partnership comes at the right time for ADvendio. We are excited about what the future of this partnership holds and we look forward to many successful initiatives together.”
We are told this partnership will enable ADvendio’s further expansion as a key player offering seamless booking capabilities and automation across all media channels, including Doohlabs customers in the Nordics.
With ADvendio and Doohlabs integration, customers can now book mixed media campaign packages in combination with Doohlabs’ audience-based inventory.
Janne Lohvansuu, Chief Executive Officer of Doohlabs told us “In Doohlabs, we are in a constant seek for the maximum added value to our customers, and partnership ADvendio is a perfect example of that. Together we can deliver unprecedented new value for our customers in an omnichannel media sales environment.”
Plans for development are in progress to ensure that Doohlabs customers will also be able to agree to share their inventory on ADvendio and expand the sales of their network.
Follow DailyDOOH