First @WorldOOHorg Webinar 2021 ft’s @MBoidman

Russ Curry, Ministry of New Media

The first in the World Out of Home Organization’s 2021 webinar calendar will be ‘Recovery and Opportunity’ with industry expert Mark Boidman. kicks off tomorrow.

Mark Boidman needs no introduction to industry stalwarts, he is Managing Director/Head of Marketing & Media Tech Services at New York investment bank PJ Solomon. He is an acknowledged industry expert, specialising in M&A and strategic activity.

Mark told us “This is a great opportunity to bring WOO members up to date on Out of Home industry prospects as we see them in what will, initially, be a challenging year but one full of opportunity. One of the benefits of the new Zoom era is the ability to communicate more regularly and I look forward to hearing the views of WOO members as well as sharing my own.”

We understand that WOO plans to hold these every two months throughout 2021. The webinars are part of an ambitious WOO programme which also includes regular monthly calls with members, quarterly calls with national associations and three regional Congresses covering Europe, Asia and, in Q1 of 2022, Africa.

A WOO member only event, it will be held Thursday March 4, 2021 at 13:00 GMT. More information can be found here.


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