In the latest Outfront Media Front Street (YouTube) episode OUTFRONT’s Senior Manager of Product Marketing, Ben Ancher discusses how Bounce Curl, a leading curly hair care brand, wanted to drive awareness, consideration, and purchase intent.
You can view how programmatic & mobile drove awareness for Bounce Curl here.
Front Street is billed as “A Place Where Out Of Home Learning Happens Fast” and is currently releasing new episodes each week that cover different topics, techniques, and discussions happening in the OOH industry.
You can see all of the Front Street episodes with one click here.
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