Adam Reidel Joins

Adrian J Cotterill, Editor-in-Chief

Adam Reidel has joined, a SaaS-enabled B2B market network provider for out-of-home advertising.

He joins as Head of People Operations and will lead all aspects of human resources (HR) and employee operations for as the startup embarks on a phase of rapid growth and hiring.

Sam Mallikarjunan, co-founder and CEO of said “Our people are our most valuable asset, and this role is absolutely business-critical as we strive to set the standard for fulfilled, engaged employees. It can be challenging to maintain a healthy, productive company culture as a startup begins to rapidly scale, and I am confident that Adam is the right person to lead the charge as we strive to build a people-centric company. We look forward to benefiting from his leadership, vision, and insight.”

Based in Jacksonville, Florida, Adam was previously the Senior Director of Human Resources at RS&H, a national architecture, engineering, and consulting firm. Prior to this role, he served online thrift and consignment store, in various human resources roles, most recently as Vice President of Human Resources. Reidel also worked at General Parts International, Inc., as Senior Director of Human Resources, among other positions. He has also held human resources roles at Pep Boys, Delta Sonic, Transamerica, and CVS/Caremark. Reidel holds a bachelor’s degree from Northern Illinois University and a master’s degree from University of St. Francis. is hiring exceptional talent for multiple positions. To learn more click here.

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