Michael Palatnek Joins @Billups

Adrian J Cotterill, Editor-in-Chief

Michael Palatnek has joined Billups as Chief Revenue Officer. Based in New York, Michael will be responsible for business development, new high-value customers and revenue growth across North America.

David Krupp, CEO, Americas at Billups said “Michael is known for building strong client relationships while bridging the gap between strategic goals and business outcomes to prove OOH’s effectiveness. We will all benefit from his expertise and energy to accelerate our business forward.”

Michael’s work in the advertising industry includes co-founding C2C Outdoor, an out-of-home specialist organization with over USD 55M in billings. In 2016, he sold C2C Outdoor to Posterscope (a Dentsu Aegis company), where he served as CEO for two years. He has since built successful startup businesses in print production and social media management servicing OOH specialists and media owners.

Michael brings major brand experience across diverse categories of clients including Tiffany & Co., Michael Kors, Comedy Central, Microsoft, Grubhub, FOX, Anheuser-Busch and more. Previously, as CEO at C2C Outdoor, Michael achieved top rankings across Inc. 500 Fasting Growing Companies, Forbes List of America’s Most Promising Companies and Crain’s Best 50 of 50 Fastest Growing Companies in NYC.


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