Adrian J Cotterill, Editor-in-Chief
DPAA, the global trade marketing association driving the growth and digitization of out-of-home media and its growing role in the omnichannel mix, announced today that voting will close at the end of this week the inaugural Digital Out-of-Home Excellence (DOOH-E) Awards. Winners will be recognized at the DPAA Global Summit to be held October 11 in New York City. The DOOH-E Awards are powered by Quotient.
DOOH practitioners and members of the greater advertising industry can cast their votes in three categories here.
Find out who wins the DOOH-E Awards at the DPAA Global Summit on Oct. 11, see here for information and registration for the event.
Finalists for “Best Purpose-Driven Campaign”
- International Day of Clean Air For Blue Skies 2021 submitted by Dentsu Kenya for UN Environmental Program (UNEP) and Safaricom PLC; with partners Metropolitan Star Kenya Ltd, Alpha & Jam Kenya Ltd
- HHS Covid-19 Awareness Campaign submitted by Mesmerize for the U.S. Dept of Health & HHS, Asst Secretary for Public Affairs (ASPA); with partners Mesmerize, Wavemaker, Kinetic
- Sick Kids Fight the Darkness submitted by Novus Media; with partners Vistar, Cineplex, Astral
Finalists for “Most Creative Campaign”
- Adidas: I’m Possible submitted by Kevani, Havas Middle East, and Backlite for Adidas
- Coca-Cola: Christmas the Chimney submitted by BCN Visuals for Coca-Cola; with partners Silvercast
- Puma MB.01 submitted by Talon America and Havas Media Group; with partners Grand Visual, Nowadays Creative
Finalists for “Best Use of Programmatic Tech Innovation”
- Brilinta Street Furniture and QR Code Campaign submitted by Place Exchange, Matterkind, Healix, Patience and Purpose for AstraZenca; with partners Place Exchange, Intersection, The Trade Desk
- Toronto Blue Jays – Increased Capacity submitted by Novus Media; with partner Vistar
- Advil #AfterMyShot submitted by Zenith (Platform GSK) for GSK (now Haleon); with partner Hivestack
Find out who wins the DOOH-E Awards at the DPAA Global Summit on Oct. 11, see here for information and registration for the event.
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