Worldcom OOH Media Services has extended its reach into the U.S. adding offices in New York, Los Angeles and Chicago to its original Miami base.
We are told that the new ‘offices’ complement their existing base in South America and Europe.
Valentín Bueno, CEO of the Latcom/Worldcom OOH Group was quoted as saying “This expansion into these key markets is in line with our strategic plan, which also aims to bolster our presence in the United Kingdom as well”.
Worldcom specialise in out-of-home, digital-out-of-home and programmatic media trading.
In addition to expanding the company, Worldcom has also named Fernando Vizcaino as General Manager, Latcoom/Worldcom OOH. Fernando previously served as General Director of Ezentis Argentina and Chile, CEO of Havas Ibero-américa, as well as working in various markets, including Spain, Mexico and Colombia.