Three New Digital Installs For Allvision

Adrian J Cotterill, Editor-in-Chief

Allvision, Canada’s premiere pure-play digital out-of-home media company has made three new digital boards live across the GTA.

With a rich history of out-of-home development, Allvision has crafted a significant portion of the most highly valued large format digital out-of-home inventory across Canada and the United States. The addition of these new high-impact digital boards will grow Allvision’s footprint to close to fifty (50) faces in the GTA only, delivering over 29.8 million daily impressions on the most highly trafficked large format digital faces across the Ontario region. This further strengthens Allvision’s Ontario, Vancouver and Montreal footprint of large format, pureplay digital out-of-home assets

Well-known for its unique digital bridge boards across Mississauga, Allvision has launched two new premium bridge locations in the Vaughan area, at Highway 27 south of Rutherford Road, and Highway 7 east of Kipling. The 400 Series Highways are also currently home to many of Allvision’s premiere flagship digital billboards, and the addition of a Highway 407 location at the Unionville GO Station (West of Kennedy Road) in Markham will only increase their current reach of the massive York region audience. These three boards have all gone live recently.

Christopher Bentler, President, Development, Allvision told us “We couldn’t be prouder of securing these highly trafficked and desirable locations across the GTA. These new digital assets expand our footprint of unmissable opportunities for our brand partners in Canada’s largest market”, said Our new locations will feature the premium digital quality our partners are used to getting from our boards, but now reaching additional commuters in the highly populated Vaughan and Markham areas”.

We are told that the addition of these new digital boards shows that Allvision is committed to growing its footprint in the GTA, while continuing to provide a product with a lower carbon footprint.

Allvision is Canada’s premiere pure-play digital out-of-home media company. With an exclusive and dominant collection of premium digital billboards along Canada’s busiest roadways and highways, including the 400 series, Allvision’s boards provide unparalleled reach and coverage in the Greater Toronto Area (GTA), and premier placements in Montreal and Vancouver. For advertisers looking to reach their audience, Allvision provides must-have digital out-of-home locations, flexible buying options and innovative solutions with a focus on exceptional customer experience.

Holding a dominant position in the Greater Toronto Area with large format digital assets on the highly trafficked 400-series highways including the 401, 407, 403 and 427, Allvision offers advertisers access to the highest-reach digital out-of-home faces in Canada. In Mississauga, Ontario’s second largest city, Allvision has developed an extensive underpass bridge network offering brands an almost exclusive opportunity for digital out-of-home in this market with 22 faces across 11 locations. Allvision also owns and operates premium large format assets in Montreal, including the Champlain Bridge and Vancouver.

Leave a Reply