The inaugural Canadian Out-of-home Marketing and Measurement Bureau [1] (COMMB) Awards gala takes place May 25, 2023.
[2]Amanda Dorenberg, President of COMMB told us “It is with great enthusiasm we announce the Canadian Out-of-Home Awards. In prior years, COMMB hosted industry celebrations with more of a traditional lens, considering programmatic and digital OOH was only just on the horizon. We’re bringing back the concept, but with a refreshed approach to celebrate the industry as a whole. With the collaboration of our operator members, we will be shining a spotlight on this essential and influential medium. From the traditional to the futuristic; from show-stopping artistic concepts to the innovative use of emerging technologies, the Canadian Out-of-Home Awards will truly embrace success from every corner of our industry.”
The timing is as follows: –
12:30pm – Doors open
1pm – 2pm – Cocktails/Hors d’oeuvres
2:30pm – 4:30pm – Awards show
4:30pm – 7pm – Industry social with experiential activations (Cocktails/Hors d’oeuvres)
Winning categories will be focused on innovation, data, use of programmatic/digital technology, audience targeting, 360 planning, and more.
The Gala Awards takes place at Arcadian Court 401 Bay Street, Simpson tower 8th floor, Toronto ON, M5H 2Y4.