PJ Pedroni has joined SNA Displays as its director of sales for the northwest United States.
With an extensive background in out-of-home advertising both in sales and management, PJ will work with prospective digital-out-of-home accounts as well as digital signage opportunities in the transportation sector.
With more than 25 years of experience, he has specialised in cultivating professional relationships, forecasting business growth, and executing business development strategies and has forged strategic partnerships with brands such as Apple, Alaska Airlines, MasterCard, and Starbucks in addition to building relationships with cities and municipalities in the northwest.
He attended Whitworth University in Spokane, where he was the captain of the swim team. Among his personal interests is grassroots community building. For example, Pedroni founded a dad-run soap box derby called Fircrest Derby Days, a racing event that brings families together and raises money for charity. PJ has two children and is a diehard San Francisco 49ers fan.