Pro AV veteran Julian Young has joined Williams AV as its International Technical Sales Manager for Europe and Africa.
This marks the second recent addition to Williams AV’s international sales organization, following the announcement of Norhisham (Nori) Iskhandar, International Technical Sales Manager for APAC and the Middle East, back in October 2022.
Julian’s appointment is part of Williams AV’s international growth strategy and commitment to supporting its partners worldwide. He is based in the United Kingdom and will work towards increasing the representation of Williams AV’s assistive communion technology in Europe and Africa. “His experience in global business and channel marketing, along with his previous experience selling Williams AV products, make him well suited for this role,” said Per Persson, VP of International Sales and Business Development. “We are excited to expand our European presence and support the emerging African market with a highly successful sales executive.”
Julian, who is multi-lingual, speaking English, German, and French, brings 30+ years of experience in technical-focused sales in the professional audio industry. As a seasoned sales professional, he has built strong industry connections worldwide, and his extensive knowledge of the market is of great value to Williams AV and the company’s partners. Most recently, Julian was a director at World Marketing Associates (WMA) for the past 22 years representing well-known brands, including Peavey Electronics, Furman, Australian Monitor, NEXO, and Williams AV. And prior to WMA, Julian was a European Operations Manager at EAW (Eastern Acoustic Works) and Divisional Manager at TCi.