From January 2026, agencies will book Gawk Outdoor‘s 480 regional billboards directly as the company ends its eight-year relationship with oOh! Media and takes its agency sales in-house.
Luke Course, director at Gawk Outdoor, Gawk Outdoor was founded back in 2018 by brothers Luke and James Course, Ed was quoted as saying “We could not thank oOh! Media enough for their support over the last eight years. It has allowed us to grow rapidly, and we recognise their important contribution. We are confident we will look back on them as our first serious girlfriend, but now it is time to play the field ourselves and have some fun.”
Gawk Outdoor and oOh! Media were ‘together’ for eight years.
A new agency sales team led by Tim Stevenson (now group agency director) will work directly with agencies nationwide, providing local expertise across Gawk’s regional out-of-home (OOH) network which still remains the largest in south-east Australia.
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