Adrian J Cotterill, Editor-in-Chief
The next DPAA Research, Retail & Tech webinar will take place this Wednesday, November 5 featuring an exclusive presentation from Vistar Media and Datonics on maximizing the impact of data in your OOH campaigns.
‘Data Optimized OOH Campaigns: Using Data Intelligently for Your Next Campaign!‘ is an invite-only webinar where Amanda Flugstad-Clarke, Partnership Lead, Vistar Media and Andi Wilson, Head of Agency, Datonics will help demystify audience targeting in OOH and demonstrate how data can substantially boost your campaign performance.
This isn’t about complex theories – it’s about practical, actionable strategies you can implement immediately.
What You’ll Learn:
- Step-by-step guidance on when and how to leverage data for OOH campaign targeting
- Real-world case studies illustrating successful data implementation
- Simple, efficient approaches to data optimization that don’t require heavy lifting
- Strategies to achieve substantial increases in campaign performance
Date: Wednesday, November 5th
Time: 8:00 AM PT | 11:00 AM ET | 4:00 PM GMT
Format: Invite-Only Web Series
This session is designed to empower you with the knowledge and tools to make data work smarter, not harder, for your next OOH campaign. Whether you’re new to data-driven strategies or looking to refine your approach, you’ll walk away with actionable insights.

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