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	<title>Comments on: Tiny Projectors To Kill LCDs?</title>
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	<description>Digital Out Of Home - Insight, Knowledge and Opinion</description>
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		<title>By: Bryan Crotaz</title>
		<link>http://www.dailydooh.com/archives/17263/comment-page-1#comment-32717</link>
		<dc:creator>Bryan Crotaz</dc:creator>
		<pubDate>Mon, 12 Oct 2009 16:46:57 +0000</pubDate>
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		<description>In my experiments with the PICO launched at ISE, I found it was nowhere near bright enough in retail, even with a 10&quot; screen.  We tried various films and found that only the high gain films with very narrow viewing angle were visible at all in our office lighting (nowhere near as bright as retail spotlights).

However the long &quot;bulb life&quot; and the size are fantastic for retail and I look forward to the brighter LEDs being incorporated over the next year or so.  I&#039;m not sure it&#039;ll ever replace large format screens due to the throw distance involved, but for small on-shelf displays it could be a boon.</description>
		<content:encoded><![CDATA[<p>In my experiments with the PICO launched at ISE, I found it was nowhere near bright enough in retail, even with a 10&#8243; screen.  We tried various films and found that only the high gain films with very narrow viewing angle were visible at all in our office lighting (nowhere near as bright as retail spotlights).</p>
<p>However the long &#8220;bulb life&#8221; and the size are fantastic for retail and I look forward to the brighter LEDs being incorporated over the next year or so.  I&#8217;m not sure it&#8217;ll ever replace large format screens due to the throw distance involved, but for small on-shelf displays it could be a boon.</p>
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		<title>By: geof Jones</title>
		<link>http://www.dailydooh.com/archives/17263/comment-page-1#comment-32697</link>
		<dc:creator>geof Jones</dc:creator>
		<pubDate>Mon, 12 Oct 2009 12:49:37 +0000</pubDate>
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		<description>Totally Agree

We have been promoting PICO as the way forward for POS &amp; DS for many months. 

During our testing of a range of PICO projectors - some are better than others, we have sourced our own range of PICO projectors with 17 Ansi lumens - which on a Vueinti Ultra XC projection film www.vueinti.com - works great in standard office and retail environments.

Also at night on retail windows - they are excellent as the low lumes is irrelevent

this will be big market if used with projection films like vueinti&#039;s ultra high contrast films - as this compensates for the projectors low light power. 

With the vueinti holographic (transparent) film - this can even give a headup display when required) - now that would be cool at the bank.

hope to see and show some cool applications soon.</description>
		<content:encoded><![CDATA[<p>Totally Agree</p>
<p>We have been promoting PICO as the way forward for POS &amp; DS for many months. </p>
<p>During our testing of a range of PICO projectors &#8211; some are better than others, we have sourced our own range of PICO projectors with 17 Ansi lumens &#8211; which on a Vueinti Ultra XC projection film <a href="http://www.vueinti.com" rel="nofollow">http://www.vueinti.com</a> &#8211; works great in standard office and retail environments.</p>
<p>Also at night on retail windows &#8211; they are excellent as the low lumes is irrelevent</p>
<p>this will be big market if used with projection films like vueinti&#8217;s ultra high contrast films &#8211; as this compensates for the projectors low light power. </p>
<p>With the vueinti holographic (transparent) film &#8211; this can even give a headup display when required) &#8211; now that would be cool at the bank.</p>
<p>hope to see and show some cool applications soon.</p>
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