Comments on: Conference Criticism Retort (Florian Rotberg) http://www.dailydooh.com/archives/20463 Digital Out Of Home - Insight, Knowledge and Opinion Sun, 12 Feb 2012 09:44:05 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: Stephen Randall http://www.dailydooh.com/archives/20463/comment-page-1#comment-42015 Stephen Randall Tue, 22 Dec 2009 21:56:09 +0000 http://www.dailydooh.com/?p=20463#comment-42015 I speak at several events every year and always make sure my slides are available in public and wherever possible want back-channel streams posted live. At one such event only a few weeks ago was Kelsey Group's ILM09 in LA which in my opinion was enhanced via Twitter and web audiences beyond the venue. I agree with invidis that the venue will always have the benefit of person-to-person networking, but please DON'T mistake that for keeping the content proprietary. Think about TED and realize that no experience can beat being there however, if TED didn't make their content available on line FOR FREE, it would be a less attractive brand. Companies failing to recognize the power of social media and real time connectivity are in serious danger of being disrupted by those that do. Stephen Randall (Follow me on Twitter at @stephenrandall I speak at several events every year and always make sure my slides are available in public and wherever possible want back-channel streams posted live. At one such event only a few weeks ago was Kelsey Group’s ILM09 in LA which in my opinion was enhanced via Twitter and web audiences beyond the venue. I agree with invidis that the venue will always have the benefit of person-to-person networking, but please DON’T mistake that for keeping the content proprietary. Think about TED and realize that no experience can beat being there however, if TED didn’t make their content available on line FOR FREE, it would be a less attractive brand. Companies failing to recognize the power of social media and real time connectivity are in serious danger of being disrupted by those that do.

Stephen Randall (Follow me on Twitter at @stephenrandall

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