Decision Vision growing by 20 stores a week

Adrian J Cotterill, Editor-in-Chief

Decision Vision the unique screen network based upon the premise of free EPOS to a retailer seems to be growing by around 20 stores per week, which means that they will have 400 stores in total installed by the end of this month.

They currently have 327 stores according to DOOHAN.

Mike Baker, head of media sales, who usefully comes from a TV advertising background – hence he speaks the media buyer / planner’s language lists Store distribution by ITV Region as follows: –

  • Anglia – 26
  • Border – 1
  • Carlton/LWT – 31
  • Central – 63
  • Grampian – 12
  • Granada – 27
  • HTV – 39
  • Meridian – 14
  • TTees – 19
  • Westcountry – 18
  • YTV – 68
  • Republic Of Ireland – 9

Mike says that he is “in conversation with several large brand owners re: advertising this Autumn” so looking forward to hearing what those are as we lead up to Christmas.

http://www.pointfour.co.uk


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