If you are in anyway interested in interactivity then you have less than a week to get yourself to the Victoria and Albert Museum in London to catch the ‘Decode: Digital Design Sensations‘ exhibit before it closes on 11th April.We thought that at least half of it was utter rubbish – much of the touch and gesture DOOH projects we have seen globally were better than what we saw here.
People didn’t know whether to touch, gesture, blow or just stare at many of the exhibits (and the fractal stuff was so 20 years ago) BUT we have to say that there was still a lot that was innovative and inspiring.
Our personal favourite was most definitely this Venetian Mirror. A camera placed behind the mirror grabbed your image and then s.l.o.w.l.y your picture (the image grabbed or being grabbed) would fade into view.
It was designed by Fabrica, based in Treviso, near Venice, Italy.
Fabrica is a communications research centre funded by the Benetton Group. It combines communication design with photography, film, music and the internet. Graduates include designers Ross Phillips and Jonathan Harris.
The Executive Director is Andy Cameron, who co-founded the art and design company Antirom in 1994 and went on to create the Hypermedia Research Centre at Westminster University.
There is definitely a lot at this exhibition that gives food-for-thought to interactive and creative designers but bottom line the industry has already done a LOT better than this out on the mean streets!!