Last year MediaTile filed a patent application entitled “APPARATUS AND METHOD FOR DISTRIBUTING AUDIOVISUAL CONTENT TO A POINT OF PURCHASE LOCATION” with the European Patent Office which we are told “claims priority to U.S. Provisional Patent Application No. 60/583,628, filed June 30, 2004, titled Method and Apparatus for Distributing Audiovisual Content Without On-Site Network Infrastructure“…
Publication number: EP1810233
Publication date: 2007-07-25
Inventor: KELSEN KEITH F (US); BINNS ROGER (US)
Applicant: MEDIATILE COMPANY (US)
– international: G06Q30/00; G06Q30/00;
– European: G06Q30/00A
Application number: EP20050762265 20050615
Priority number(s): WO2005US21298 20050615; US20040583628P 20040630
An advertising method for presenting an advertisement at a point of purchase includes transmitting advertising information from a server to a mobile telephone network; receiving the advertising information at the mobile telephone network; transmitting the advertising information from the mobile telephone network via a mobile telephone transmission to a display located at a point of purchase; receiving the mobile telephone transmission at the display; and playing an advertisement on the display based on the advertising information received by the display.
A number of digital signage vendors have, we believe, received letters from their legal team.
More detail at http://v3.espacenet.com/