Social Media Buzz, London July 14th

Adrian J Cotterill, Editor-in-Chief

With all of our pioneering work with Twitter we figured this would be a good event to go to in the UK in July, especially as our good friend Steve Mullins of brand-e is moderating.

Some of the speakers;

  • Andrew Grill, UK head of sales & business development at Visible
    Technologies, on beyond the buzz
  • Chris Clarke, Global Chief Creative Officer, LBi on leveraging social media for the Conservative Party
  • Robin Grant of We Are Social on real-time monitoring and planning
  • Matt Rhodes, Client Services Director at FreshNetworks, on The Jimmy Choo Trainer Hunt – creating online/offline buzz
  • Claudio Branno, head of seeding at The Viral Factory, on seeding and tracking viral campaigns
  • Claire Ralphson-Cook of Thinktank International and Mary Stewart-Hunter of Applied Social Media with a buzz world cup case study
  • Paul Armstrong, director of social media at Kindred, dispels those myths about measurement

The last event that these guys ran was about brands, music and social media back in April and attracted well over 100 people; almost all of those who attended said that they thought the format was great and the content rich – about two thirds of the attendees stayed on for the drinks session before being thrown out onto the mean streets of Covent Garden.

Several of them told us “where else would we get the chance to talk to the likes of Coco-Cola, Pepsi, Red Bull, Microsoft, Sony Music, Warner and MySpace AND get their business cards?”

DailyDOOH subscribers can attend this event for the specially discounted rate of GBP 79 plus VAT (usual rate GBP 95 plus VAT).

Register here for the discount.

Attendees are invited to get to the event from 3.30pm, the panel kicks off at 4.00pm, open chat starts at 4.45pm, formal business ends at 6.00pm, drinking and schmoozing goes on until 7pm!

It’s happening at the IAB HQ, 14 Macklin Street, London, WC2B 5NF on Thursday July 14th.

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