My issue was with the content. I understand it’s a commuter environment but the time between the stops doesn’t warrant the sheer amount of information on the screen. I’d say the average time between stops is about 9 minutes, so lets assume average Joe is on the train approx 27 minutes. This is ample time to run a decent length loop with information and advertising (can’t remember the mode used). Instead they have opted for a layout with 4 or 5 different areas, which includes 2 scrolling news feeds. I’d be wary of doing this on a 42” display – but these screens music be about 17”-19”. I personally don’t think it’s a great use of the screen estate.

That said, it’s an impressive installation and entertained me (perhaps for the wrong reasons) during my rides to Oshawa.